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What the Heck are SEO, SEM, PPC, CPC, and CPM?

Improving your understanding of common Internet marketing terms is essential knowledge for modern marketing campaigns. When you’re using the web to market your business, it’s easy to get confused with the alphabet soup of different acronyms and other...

Making Sense of Internet Marketing

If you’re like most people, you’re finding yourself spending a lot more time using online media. The average American now spends about two and a half hours each day on the Internet, second only to television use. Not surprisingly, many marketers have...