by Knol Aust | Jun 14, 2013 | Blog
MWB’s Tim Mask has some really good insight into the future of newspapers that he put together while preparing a presentation for the Mississippi Press Association’s annual convention. Here’s a link to his post, News in the New Media. Chances are...
by Knol Aust | Feb 7, 2013 | Blog
BOUNCE RATE . . .killer of web ROI. When we think of measuring effectiveness of our interactive campaigns we tend to focus on impressions and click-throughs, but the real underlying indicator is bounce rate. Regardless of your success in attracting eyeballs to your...