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Florida Marketing Campaigns

MWB is a marketing agency with 50+ years of helping businesses grow and promoting economic development at the regional and state level. A few samples of some of our most recent work for Florida-based economic development and tourism clients are shown below. What can we do for you? To learn more about our services or discuss your specific needs, please contact us.

Destination Panama City

MWB has worked with Destination Panama City since late 2022, helping promote tourism to the city and attract travelers to its vibrant downtown and St. Andrew’s neighborhoods.

Print  Advertising Campaign

Advertising campaigns were designed to draw on the city’s laid-back artistic spirit with wistful poetry and family-oriented imagery.

Social Media Video

To support Destination Panama City’s in-house social media marketing team, we produce short, eye-catching videos that blend motion graphics, still photography, and video to promote the city’s local events, featured blog posts, and more.

Visitor Guide

Most recently, MWB completed a 48-page visitor guide with full listings of the city’s dining, lodging, and site-seeing attractions. MWB provided all graphic design, copywriting, and print production services for the guide.

Highlands County Economic Development

Since 2020, MWB has worked with Highlands County’s economic development office to attract business investment in the central Florida county. MWB works with Highlands County to develop print, digital, video, and social media content.

Video & Motion Graphics

Quality of Place Video

Target Industries Animation

Video Advertising

MWB interviewed Highlands County business leaders to create a testimonial-based video advertising campaign promoting the county’s pro-business policies and unique amenities. The campaign ran on streaming video services, targeting business leaders in key metro areas.

Infographics

We also developed a series of one-page marketing pieces for Highlands County’s target industries, providing facts and figures relevant to each audience. The graphics we developed were also used to create animated digital display ads.

Palm Coast Economic Development

In 2008, the Palm Coast metro was recognized as the fastest-growing in the United States and, today, the city remains in the top ten of that list. We worked with them to develop a website designed to attract businesses in industries that align with the city’s vision for the future. Visit Site

WEBSITE DESIGN AND DEVELOPMENT

Florida First Sites

One of our newer Florida-based projects is Florida First Sites, a partnership with the site selection consultant Global Location Strategies and Florida Power & Light to market available sites in ten Florida counties.

Video & Motion Graphics

Using available drone footage and satellite photography, we produced short motion graphics videos that illustrate site boundaries, highlight infrastructure and amenities, and promote regional advantages. 

Custom Maps & Infographics

Additionally, we designed custom-illustrated maps for each county plus one-page flyers promoting specific sites and business corridors.

Florida’s Great Northwest

To promote business attraction and growth in Florida’s ten northwest counties, collectively known as “Florida’s Great Northwest,” we partnered with the economic development consultant Vision First Advisors to promote opportunities available through the Triumph Gulf Coast Incentive Fund.

Video and Motion Graphics

MWB conducted video interviews of executives whose companies had received Triumph funding and shot b-roll video at their facilities. Adding in video provided by economic development partners, we positioned the Triumph Fund as a unique opportunity to rethink Northwest Florida and benefit from an unprecedented opportunity.

We developed a map animation for the video that shows Florida’s position in North America (for international viewers), highlighting Northwest Florida’s 12 counties and the locations of Triumph-funded projects throughout the region.

Aerospace Alliance

The Aerospace Alliance is an initiative to establish the states of Florida, Alabama, Mississippi, and Louisiana as a world-class regional aviation and aerospace corridor. To support the Tallahassee-based initiative, we designed and developed a website that details the unique assets and installations located within the four-state region. Visit Site

WEBSITE DESIGN AND DEVELOPMENT

Lake Economic Area Development Partnership

The LEAD (Lake Economic Area Development Partnership) works to attract new business and promote existing business growth within Lake County, Florida. We designed and developed a new website for the partnership to promote their business advantages, resources, and assets. Visit Site

WEBSITE DESIGN AND DEVELOPMENT

Charlotte County Economic Development

We support Charlotte County Economic Development in a variety of ways, including updates to an existing website, proposal and presentation design, email marketing content, and digital display advertising. 

Digital Display

Contact Us

Please message us if you’d like to learn more about working with MWB. We look forward to hearing from you!

100 East New York Ave
Suite 103OO
DeLand, Fl 32724

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